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Graphic design | Logos

When you start out as a designer, you always wait for the first time a client asks you to design a logo.

“You realise that a company's logo is only a very small part of a company's total brand.”

As you mature as a designer, you realise that the logo is only a symbol of a company, and plays a small part of the overall company's brand. What you feel when you interact with a company is all to do with their brand. Over the years I've realised that you need to do more homework on the company's personality, so you can really get a sense of what the company is about, before designing the logo.

 

Portfolio contains most of my graphic design work over the past couple of years.
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